Glen Cathey focuses on effective messaging strategies for recruiters and HR professionals. In this workshop he emphasizes the significance of language as a competitive weapon in the industry and highlights the role of messaging in increasing productivity and response rates. He reiterates the importance of personalized communication, understanding candidate needs, overcoming objections, and building relationships before discussing job opportunities.

What You Will Learn:

• Understanding Candidate Mindset: Learn why candidates may not respond and how to address their concerns and objections effectively.

• Crafting Engaging Subject Lines: Discover the importance of breaking patterns and using creative subject lines to capture attention. .

• Personalizing Messages: Understand how to create hyper-personalized messages that resonate with candidates and increase response rates. 

• Building Relationships: Learn strategies to develop rapport and trust with candidates from the first point of contact.

• Using Social Proof: Explore the concept of social proof and how to leverage it in your messaging to encourage responses.